Emerging Directors' Briefing: Promoting Your Brand

Wed 25 Oct 2017
5.30pm to 7.30pm

(Arrival time: 5.15pm)
5 This event will earn you 5 DPD units


Australian Institute of Company Directors
Level 1, 10 Bond Street
Sydney NSW


Single Members: A$88.00 Non-members: A$99.00

Chris Franks FAICD

Chair, Habitat for Humanity Australia

Chris is a company director with over 17 years governance experience; currently serving as Chair of Habitat for Humanity Australia and RESULTS International Australia and is leader of the Women in Aid & Development Network. She is also a member of several audit & risk, governance and international advisory committees.

Chris has worked as a director and Chair of a number of NFP, government, financial services, personal insurance and health insurance boards including CUA, CUA Health, NSW Kids & Families.

Chris has a keen interest in international aid and development resulting in thirty-five years of hands on volunteering. She chaired the NSW Charities Ministerial Advisory Committee and the ACFID Code of Conduct Committee, receiving the inaugural ACFID Award for Outstanding Service to the Aid and Development Sector in 2006.

Chris has extensive executive experience in sales, marketing, fundraising, consumer research and customer service in both commercial and not-for-profit sectors. She is a Fellow of the Australian Institute of Company Directors.

Christine Bartlett MAICD

Chair, The Smith Family

Christine is currently a Non-Executive Director of Mirvac, GBST, Sigma Pharmaceuticals, Clayton Utz, TAL and Chairman of The Smith Family. Christine is a member of the UNSW Australian School of Business Advisory Council, Chief Executive Women and the Australian Institute of Company Directors. Previously she has been a director of PropertyLook, National Nominees Ltd and Deputy Chairman of the Australian Custodial Services Association.

Christine is an experienced CEO and senior executive with extensive line management experience gained through roles with IBM, Jones Lang LaSalle and National Australia Bank Limited. Her executive career has included Australian, regional and global responsibilities based in Australia, the USA and Japan. Christine brings a commercial perspective especially in the areas of financial discipline, identifying risk, complex project management, execution of strategy, fostering innovation and taking advantage of new emerging technologies.

Christine holds a Bachelor of Science from the University of Sydney and has completed senior executive management programs at INSEAD.

Heith Mackay-Cruise FAICD

Heith Mackay-Cruise FAICD

Chair, hipages Group

Heith has been involved in the FMCG, media, education, health and technology sectors over the past 25 years. Heith is currently the independent non-executive Chair of hipages Group and Literacy Planet. He is non-executive director of Bailador Technology Investments (ASX:BTI), LifeHealthcare Group (ASX:LHC), the national charity Vision Australia as well as the Pacific Equity Partners owned ACG Education in New Zealand. Heith is also a member of the Adara Partners Advisory Board.

In Heith’s prior executive career, he was the founding CEO of Sterling Early Education, the Global CEO of Study Group and CEO for PBL Media New Zealand. Heith also held senior executive positions with Australian Consolidated Press and worked in sales and marketing roles for PepsiCo around Australia.

Heith has a Bachelor of Economics degree from the University of New England and is a Fellow of the Australian Institute of Company Directors. He lives in Sydney with his wife and three children.

Promoting your brand as a director

Becoming a non-executive director is an increasingly challenging ambition. Where once the role may have been primarily of interest to retired executives, today more people from a wide variety of fields, many still in their ‘earning years’, are seeking out board positions.

For most emerging directors, getting the invitation to join their first board, and ensuring it is suitable for them and chosen wisely, is the first challenge.

This three part series takes a very practical look at the pathways taken by several directors who have been successful in establishing their boardroom careers, and explores their experiences and insights in regards to defining and promoting their brand to secure their initial board roles, and then leveraging their brand to build a board portfolio.

Please join us for the second event of the series and learn how to promote your brand as a director.

Contact details

Katie Ardzejewski
Members & Directors Coordinator (Programs)
E. nswevents@aicd.com.au